The Acupuncture Practice is a holistic clinic founded on a deep respect for acupuncture and its ability to support wellbeing alongside Western medicine.
The project involved creating a brand identity that reflected this integrated approach—combining natural, herbal references with a clean, contemporary graphic style. A set of custom icons was developed to represent the brand pillars, whilst the overall identity was designed to feature breathable layouts, elegant typography, textured materials, and tactile print treatments that express the practice's calm, grounded ethos and the premium level of care they deliver.
The Acupuncture Practice
The Acupuncture Practice is a holistic clinic founded on a deep respect for acupuncture and its ability to support wellbeing alongside Western medicine.
The project involved creating a brand identity that reflected this integrated approach—combining natural, herbal references with a clean, contemporary graphic style. A set of custom icons was developed to represent the brand pillars, whilst the overall identity was designed to feature breathable layouts, elegant typography, textured materials, and tactile print treatments that express the practice's calm, grounded ethos and the premium level of care they deliver.
